I don’t believe real change comes from trying harder.
Amanda Mireles — identity coach, manifestation coach, and the person behind Mireles Effect.
Identity is the work. Everything else follows.
Trying harder, thinking more positively, and fixing surface behavior can create temporary change. They do not create a new life.
I believe everything you experience — love, money, health, confidence, and the body you live in — flows from identity. From your I AM.
When you change who you are being, what you want no longer feels out of reach. It becomes inevitable.
My work is about changing identity at the deepest level. Not mindset. Not force. Your idea of self. When identity changes, reality follows naturally.
This work is not about fixing yourself. It is about returning to who you already are and allowing change to follow.
Helping people who feel stuck become the person they’re meant to be.
I’m Amanda Mireles, founder of the Mireles Effect. After losing 115 pounds and overcoming addiction to alcohol and cigarettes, I discovered that lasting change begins with identity — not motivation.
Today, I help people who feel stuck change every area of their lives by changing the way they see themselves. Through identity based coaching and The Becomings community, I help people create healthier relationships, improve their finances, build confidence, change their health, and become the person they’re meant to be.
My mission is simple: when you change your identity, you change your life.
Hear it in my own words.
A short clip on what changed when I stopped working on my habits and started working on who I believed I was.
Captions are on screen — sound optional.
You are not the only person who has repeated a pattern. You are one of the few willing to change the person repeating it.
Most personal development hands you something to do. A routine. A ritual. A tracker. Something to perform until motivation runs out.
Identity work goes underneath that. We name the self-concept you are living from, find where it was installed, and change it — so the new behavior is not a fight, it is just who you are now.
It is honest work. Sometimes uncomfortable. It asks you to look at yourself without a story and without a villain. It also moves faster than anything you have tried, because you stop treating symptoms.
The work travels — sessions happen wherever you are.
Three steps. No pressure, no pitch spiral.
01
You send the form
Tell Amanda the pattern you are most ready to change and which offer you are curious about. Two minutes.
02
Amanda or her assistant replies
You will hear back by email to schedule a time that works. If a different offer fits you better, you will be told plainly.
03
You start the work
First session, we go straight to identity. You leave knowing exactly what you have been living from.